Since 1997, Simon Iliffe has dedicated his professional career to help golfers of all abilities improve their scoring from 100 meters to holing out. Working closely with the major manufacturers, tour technicians, Trackman and SAM Puttlab, Simon has gained a wide range of knowledge to better understand what really matters when it comes to the short game. Using the latest video analysis software and online lesson platform, Simon helps golfers locally, nationally and internationally with a teaching method that is understandable for  golfers of all abilities from beginner to Tour Player.

Simon has been custom fitting golf equipment for over 20 years, and runs one of the UK’s finest fitting experiences, with a fully equipped indoor putting studio and a ‘purpose-built’ short and long game fitting suite. He is an authorised fitting centre for: Callaway | Taylormade | Ping | Titleist | Mizuno | Odyssey | Scotty Cameron | and many more top brands…




Using the latest analysis systems and reports Simon is able to monitor your putting progress and turn your weaknesses into strengths. Few coaches can identify technical patterns that lead to inconsistent results, whilst Simon’s innovative methods of coaching will ensure your experience will change the way you think about putting forever. His specialist experience has proven results in curing the yips, distance control, green reading and helping golfers conquer their greatest fears. You are sure to return to the golf course in a positive frame of mind, knowing you will hole more putts.

Short Game

Understanding the correct set up position and kinematic sequence is vitally important to generate the correct launch and spin conditions required to excel in the short game. Simon’s years of research working with elite golfers has helped build his appreciation of how to assist all golfers to accomplish the most consistent results from their short game, and help them to improve their scoring inside 100 meters from the green. You will soon learn to visualise your shots, select the correct club and predict the outcome of your results once you understand the basic principles of the short game.


Whether it’s a plugged ball, high lip, down-hill stance or a perfect lie, with an uncomplicated approach to taking each situation as it arises, Simon’s knowledge of bunker play will help you execute these shots with ease. With the correct technique and mental approach, you will anticipate the challenge of each bunker shot never fearing the outcome. Players of all abilities will benefit from Simon’s informed opinions on how to tackle the challenges of greenside and fairway bunkers. Using the correct equipment and understanding how each club interacts with the sand, form the basis of good bunker play.


Simon’s wide range of experience in custom fitting golf equipment is unsurpassed in the golf industry. An authorised fitter for more than 10 of the leading manufacturers, Simon has helped mentor and work alongside tour technicians at various events and sites across the UK.

Specialising in short game fittings, Simon also custom fits all equipment from Drivers to Putters in his state of the art studios.

All putter fittings are complemented with data from SAM Puttlab 6 and SAM Puttlab 3D and you will see the entire ball roll on either the indoor putting studio or outdoor putting green.

For all short and long game fittings Simon uses Trackman 4 with dual radar for ball and club data. You will see the entire ball flight on either the short game / bunker area or from the studio on the driving range.

Lesson Prices

60 Minutes Lesson
60 Minutes Fitting
2 x 60 Minutes Lessons
3 x 60 Minutes Lessons


Don’t just take our word for it…

  • Thanks again for the wonderful service when I visited the Putt Lab. Have managed to play quite a bit since getting the new putter and my overall confidence on the greens continues to increase each time I play. Managed to break through the 40 barrier for 9 holes last Saturday with a 39 on the inner 9 at the Eastbourne Royal. I have recommended it to many friends already and plan to visit again just as soon as I get the chance.

    - Peter Hay -
  • Well what can I say, what an intense few hours and well worth the vist from Suffolk. The four of us booked three hours with Simon ( great guy) for a total review of our putters, grips and putting routines. We all have different handicaps (8 to 18) and age of putters, one of which was pre Falklands War and one a belly putter, it did’nt matter, as we all received our own very unique feedback on everything. We found that the technical support and information delivered by Simon was priceless and was put in to immediate effect straight afterwards on the practice putting green and followed by a round of golf. I would say to anyone, if you are serious about your golf then invest in some time on your putting. After all its the most used club in the bag. A memorable day.

    - Alan Keyte -
  • First of all I’d like to thank you for the time you spent with me recently in order that I could be fitted for a new putter. The initial putter fitting session was not only fascinating in terms of the different variables looked at such as putter length, weight, lie and loft that you need to tailor to each individuals requirements. The true test of course is the outcome and I have to say that after the putter fitting and the additional putting lesson I received my performance on the course has improved dramatically. I’m now holing many more 6-8 footers and my whole confidence on the greens has increased dramatically to the point that the dreaded three putts now happens very rarely indeed. As we discussed, all too many times handicap golfers spend an inordinate amount of time getting their drivers and irons fitted for their game but all to often forget to spend the time focusing on, by far the most important club in their bag the putter. Once again thank you for spending the time with me at your Puttlab. Definitely the most valuable time spent in trying to improve my game.

    - Ross Logan -

  • So glad that I visited you.
    Your detail and level of advice was excellent and has helped me beyond what I thought was possible…never realised that so much went into a simple putt, plus the putter is working really well, defiantly worth the investment.
    Kind Regards

    - John Hayes -

  • Hello Simon
    I came to see you a couple of weeks back and had a two hour session with you trying to sort out my putting stroke. The net result was a clear picture in my mind of why my putting was so variable and why I tended to miss so many really short putts.
    Since then I have tinkered with my grip and putter selection based on what you showed me and suggested. The changes have resulted in several good scores in club matches (2 to 5 over par) and this weekend I shot level par 72 at Lamberhurst. Handicap cut to 5 – not bad at age 65 and I feel confident there will be more to come.
    So thanks once more. After all these years playing I now understand what needs to be done and how to do it.

    - Philip Eastlake -

  • Hello Simon it’s Mitchell Bligh,
    Just a short email to let you know that with in a week of having the putter I’ve shot my first under par round with 25 putts.
    Insane! Will keep you posted and keen to work with you in the future to improve my putting to the best it can be
    Many thanks and cheers for a class experience.
    MJB (5 h/cap)

    - Mitchell Bligh -

  • Hi Simon
    Just thought I’d drop you a line to say how pleased I am with the new putter. Only two rounds so far but already I can see significant improvement.
    Putting with the line on the ball and lined up with the line on the putter just works. Also getting that consistent contact is really helping with distance. I feel it’s just a relaxed stroke now rather than a hit. I just adjust the length of the stroke for different distances and let it happen.
    And of course the good putting leads to more confidence on the next tee.
    All in all I’m delighted. Thank you again and I’ll recommend you whenever I get the chance.
    Best wishes,

    - James Ross -

Contact us

Please don't hesitate to get in touch

Simon can be contacted via:

The Pro Shop
West Kent Golf Club
Milking Lane,
Downe, Orpington,
Kent BR6 7LD

+44 (0)1689 851323


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